One of the defining creeds in crisis management is that the C-suite should know what is being said about the company and what impact that could have on the corporation’s reputation and their licence to operate. We call it Horizon Scanning and we help companies to do a 360-degree review of what is going on around it.
Key to this approach is intelligence gathering followed by intelligence sharing, both up and down the organisation.
What is now evident is that this was not happening within the BBC, whose Director General resigned on Saturday night following failures in crisis management and internal communications.
A systemic failure is what it is being called and may yet have deeper problems for the future of the BBC.